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Calamos: Investing In Our Future
The Challenge
To celebrate the 30th anniversary of Calamos Investments, Manning produced a documentary illustrating the journey, passion and vision that define the firm. Our challenge was to condense into 10 minutes the history of a company that built its reputation on using complex, convertible securities as part of a risk management investment strategy. Additionally, we had to work with few archival resources and the limited visual potential of this mostly phone and computer based investment work.The Solution
To bring the company to life for the viewers, we chose to tell the story of its founder and how his belief in convertible securities as an investment tool paid off. This same vision and commitment is echoed through the voices of other long-term employees. We also used the firm’s new, environmentally sustainable headquarters as a visual metaphor for the company’s path to the future. The video was so well received by the company that it has been repurposed for a variety of uses.
©2011 Manning Productions, Inc.
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